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Working in Prepress at New Era I have the privilege to work with and look at original artwork from our New Era artists every day! I received degrees in Architecture and in Art emphasizing in Graphic Design, so needless to say I love Architecture and Art... and art of architecture is even better! This is why one of my favorite New Era artists is Tatara. I was able to conduct an e-interview with Tatara, below are the questions and answers.
Q: Your watercolors show dynamic culture, landscapes, architecture & cityscapes – what inspires you to paint these subjects?A: I rarely ask myself what I’m looking for when choosing this or that subject. But once I am working I find that a sense of ideology reveals itself again and again, one that brushes over and blends all the many different details of a fractured world. My images are in fact based on the reality of this world because I use photography as a tool. The way a certain image is taken through the painting process, however, tends to bring out “the environment” of a setting. And it is this part of a landscape that interests me. Q: Do you paint your subjects in person, from memory or refer to a photograph? A: I began painting outdoors and on streets. This was exciting to be on location, having to stay focused amid the circulating distractions. Now as I find myself spending more and more time on each piece, I take photographs and piece them together to recreate what it was like to be standing in that spot, all while painting inside my studio. Q: How long have you been painting? How many pieces have you painted? Do you use other mediums besides watercolor? A: Though I have always enjoyed drawing with pencil, since my childhood even, I only began painting like I do now 15 years ago. Watercolor seemed like an extension of drawing. And now I am painting with oil, which for me has been the biggest step toward painting. [caption id="attachment_662" align="alignleft" width="300" caption="Troubled Guest TA173A, wall mural hung in our office gallery by my coworker, Brittney and myself"][/caption] . Q: Which piece that you painted is your favorite and why? A: Well, because I don’t really think of my work as individual, virtuoso-like creations, and rather as threads in a big fabric, I find this question difficult. But if we look at “troubled guest” I see a good representation of all that interests me. It is a house, a very generic house, that has been taken over by streamers of toilet paper. It is a setting that has cultural undertones, but once removed, it has a serenity reminiscent of the Indian sub-continent or of warm-hearted laughter. Altogether, the environment surrounding the object reaches from paper edge to paper edge. [caption id="attachment_665" align="alignright" width="300" caption="Original on the left, digital print file on the right inversed in Prepress."][/caption] Q: Your latest works have included painting in inverse colors, how did you come up with this idea and is it difficult to paint in this mode? A: I stumbled upon this technique by looking at snapshot negatives as an alternative figure/ground composition. I found what I needed in the negative, which then served as the subject of a painting. Once the painting was completed I recorded it in my inventory like I do all my work. But I had a simple curiosity which was to observe the painting reversed back to its original color composition. It seemed full of possibilities because of the newness of layering watercolor upon an ink-black substrate, becoming lighter and lighter, instead of the convention of increased darkness. Is it difficult? Only when you think about what you’re doing. Hope you enjoyed getting to know one of our artists, stayed tuned for New Era Artists: volume 2!
Tweet At Gallery Direct, we love to know what images are viewed the most on our website, and it’s always neat to dig into Google analytics to see how visitors interact with our site or to identify trends in keywords, content, etc. … Read More
The rhythmic repetition of circles and ovals in candy colors suggest masses of flowers waiting to be admired by one and all. This is a fanciful composition that shows off Sean Jacobs' skill with shapes, colors and light.Number 2 on the list is Tall and Skinny by Judy Paul
The title aptly describes the form of the tree that is depicted and repeats itself in the actual dimensions of the tall and skinny canvas. Her trademark use of whimsical images, from birds to polka dots, has never been more captivating or humorous.The 3rd most popular is Late Summer's Expectation I by Sylvia Angeli
Here, Nature has a hard time letting go of the brilliant blues and greens of summer. But the promise of autumn's fiery reds and golden yellows will not be denied.Number 4 is New Years Day by Jon Eric Narum
The brilliant blues and pinks of the sunrise, along with the wide open expanses of the horizon, speak of new beginnings and opportunities.Number 5 is Landscape Abstraction by Sylvia Angeli
The richness of the colors suggests a densely woven tapestry that will make a bold statement in any room of your home or office.Coming soon, will be more interesting statistics from from analyzing our web stats. Hope this helps you gives your more ideas on selecting artwork. -Robin
Tweet At New Era Portfolio we know why we do what we do… day in and day out. Yes, we love coming to work everyday and walking the art gallery halls and working with beautiful paintings with amazing team members, but work … Read More
Tweet How do we reproduce artwork? It’s a marriage of sorts: a multimillion dollar investment in the latest printing and imaging technologies and a team of dedicated professionals. Our artists, graphic designers, fine art printmakers and artisan framers, work together … Read More
Tweet When we started our trials, making “fine art on birchwood,” we just couldn’t believe how indistinguishable the artwork’s look was from that of an original. For this reason, of the rigid substrates Gallery Direct offers [aluminum, mirror, acrylic], birchwood is … Read More
Tweet We are loving these reviews. We’ve recently launched this ratings and reviews function, and here’s one that we’d like to call out. Overall Rating: 5 stars Quality: 5 stars Value: 5 stars Ease of Installation: 5 stars True to Color: … Read More
I bought Van Gogh's 'Starry Night' on the aluminum background. My house is decorated in a contemporary style, but I've always loved this painting. So, I chose the aluminum background because it was clean lined and stylish, but does in no way insult the painting itself. It actually is a very nice clash between two styles that works very well. It's absolutely gorgeous. I have and would recommend this style and company to anyone. The quality is great.We enjoyed reading this one: an art lover using Gallery Direct to its full potential. She created something unique, taking an old master, perhaps Van Gogh’s most famous, which we have impeccably curated and optimized, and she customized it on aluminum to suit the needs of her home’s interior. There are features only Gallery Direct offers to art lovers. In business terms, you’d call these “key differentiators” or the value you offer your customers based on how you differ from your competitors. Most of the images we sell are exclusive to Gallery Direct, this is the artwork we sell as limited editions. An artist signs a limited edition agreement [with us] and receives a royalty each time we sell one of their images. In contrast, Van Gogh’s work “Starry Night” is part of the public domain; therefore represents an image that many sources around the world and online sell. But if you want this recreated on aluminum, birchwood, mirror, or acrylic, in addition to traditional framed paper and stretched canvas, we’re the guys to call on. We’re also the guys that won’t break your bank for this level of customization. Our mantra from day one is: “Fine Art For Everyone.” This message is plastered all over our facility and we smile big when we read the end of this review, “I have and will recommend this style and company to anyone. The quality is great.” Thank you! We couldn’t help but notice a new competitor tweaked our mantra to be theirs: “It’s Art For Everyone.” Thanks for the compliment. In eleven years, we’ve had our exclusive images knocked off, we’ve had our messaging/branding copied, and we’ve learned to take it with a grain of salt. In the case of this new competitor, after looking around the site for a while, we couldn’t help but notice their “key differentiator” is exorbitant cost. Might want to re-think that slogan guys. Watch our Fine Art on Aluminum Video
Tweet Last month, the folks at “Extreme Makeover: Home Edition” asked us to donate artwork to the MLB Fan Cave. We really enjoy the relationship we have with “EM: HE” and their designers. So when the design team, headed by … Read More
I purchased Mountain High II by Sylvia Angeli to go with Mountain High I, which I purchased earlier. I used them in a showroom at High Point Furniture Market. They looked fantastic and many of their customers asked where the artwork came from. They thought they were original oil paintings.The High Point Market [formerly called the International Home Furnishings Market] in North Carolina is one of the oldest and largest trade shows of its kind. The “market” as it’s called in the trade brings together suppliers and buyers of anything you can think of that might be found in a furniture store: couches, tables, bedding, rugs, lamps, etc. You can even purchase art, too. This show is not open to the public, only qualified buyers and sellers may attend. The show itself is millions of square feet, encompassing several downtown blocks of High Point, North Carolina. Fascinating. So when we read a review from a woman, who purchased art from Gallery Direct, not to re-sell, but to dress up a showroom we are very flattered [we’re assuming she is an interior designer]. Moreover, when she ends the review stating customers, “buyers,” mistook our limited editions as original artwork, we consider that high praise indeed. I’ve known some buyers in the past, and they are paid to be discerning, looking for the items, which will bring value to their clientele. Their job is to recognize craftsmanship, aesthetic value, and quality. Thank you. You’ve made this American fine art company’s day. Hope you had a good market!